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The sampling problem

Your QA program is making big decisions on a sliver of the evidence.

Manual review means a few calls per agent per month, picked mostly at random. Everything else goes unheard, and the risk, the coaching opportunities and what customers are telling you go with it.

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Risk

Compliance gaps hide in the calls nobody hears

A missed disclosure or a skipped verification step only shows up in QA if that exact call happened to be sampled. At scale, that isn’t an assurance program. It’s luck.

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Coaching

Coaching runs on anecdotes, not patterns

When an agent has three evaluations a month, one bad call can define their review. Supervisors can’t tell a habit from a one-off, and agents feel it.

Customer

Customer

The voice of the customer gets lost

Why are people calling back? What’s driving cancellations? The answers are already in your recordings, in the calls nobody has time to review.

Auto QM changes the question from “what did we happen to review?” to “what actually happened?”

Automated quality management

AI scoring that runs on your scorecard, not a black box.

Turn on GenAI Scoring for any evaluation form you already use. SuccessKPI scores each question the way your best evaluator would: against your policies, grounded in real call data, and with the evidence shown.

Start with the forms you trust

Enable AI on existing or new evaluation forms with one toggle. Target exactly which interactions get scored by queue, talk time, media type, DNIS or call direction, so the AI focuses where it counts.

Tell it what “good” means to you

Add up to three guidance prompts per question. For “Did the agent greet the customer properly?”, a prompt like “Did the agent introduce themselves?” tells the AI exactly what to look for.

Score from system data, not guesswork

Some questions can’t be answered from a transcript alone. With Metrics enabled, the AI reads hold time, wait time, talk time, ACW, handle time and transfers from the call record. “Put on hold for more than 30 seconds?” gets scored on what the system logged, not on what the agent said.

Ground every answer in your policies

Link a question to your knowledge base (SOPs, product manuals, compliance scripts) and the AI checks the transcript against the right passages. Asked whether an agent followed the five-step account-closure verification, it compares the call to your procedure, not a generic idea of good service.

Test before you trust

Run any question against a real conversation ID before it goes live. See the answer, the reasoning and the confidence, then refine the prompt until it scores the way your team would.

Question Guidance · Testing Prompt Result
SuccessKPI Testing Prompt Result showing the AI's answer, written reasons, a confidence score, knowledge base context and call metrics used for scoring

Every AI answer shows its work: the reasons, a confidence score, the knowledge base passages it relied on, and the call metrics it read.

Answer

Yes / No / N/A or scaled

Scored against your form’s own scale and weighting.

Reasons

Plain-language rationale

Why the AI answered that way, tied to the conversation.

Confidence

How sure it is

So evaluators know which answers to double-check.

KB context

Policy evidence

The source passages used, with a link back to the article.

Metrics

System facts

Hold, wait, talk and handle time read from the call record.

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Built for trust

See AI and human scores side by side. Then close the gap.

Adopting AI scoring shouldn't mean taking it on faith. SuccessKPI puts AI results next to your evaluators' scores in the Reports Library, question by question, so you can see where they agree, find where they don't, and tune the guidance until the numbers track. Calibration sessions, evaluator Co-Pilot suggestions and a full dispute workflow keep people in charge of the standard, while AI does the volume.

What 100% coverage unlocks

More evidence means better decisions everywhere QA reaches.

When every conversation is scored, quality stops being a sample-based report card and becomes an operating signal for the whole business.

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Compliance & risk

Find exposure before an auditor or a regulator does

Disclosures, verification steps and script adherence are checked on every call in scope, not only the ones someone happened to pick.

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Supervisors

Coach on patterns, not one bad call

See an agent’s trends across all of their interactions, then spend coaching time on the habits that move results.

Agents

Agents

A fairer, more transparent standard

Every agent is measured the same way on the full body of their work, with reasons they can read and dispute.

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QA teams

Evaluators become analysts and coaches

Hours spent listening to routine calls go to calibration, root cause and the conversations that need human judgment.

CX

CX leaders

Understand why customers call, and call back

Tie quality to resolution, effort and sentiment to see which issues, queues and handoffs are costing you loyalty.

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Executives

Connect call handling to business results

Link quality to first-contact resolution, repeat contacts, retention and cost to serve, and report it with confidence.

Customer results

MAPFRE turned every scored call into a retention strategy.

MAPFRE Brazil

Insurance · 400+ agents · 75,000 calls a month

  • Cancellation requests were going to a general service team with no retention strategy, and sample-based monitoring couldn't show which agent behaviors actually saved customers. With GenAI Auto Scoring on every call, MAPFRE identified its top retention performers, built a dedicated retention team around them, codified their techniques for coaching, and routed cancellations straight to that team.

“SuccessKPI GenAI enabled us to discover what traditional quality monitoring could never reveal. By identifying our highest-performing retention behaviors and transforming those insights into a specialized operation, we dramatically improved customer retention and protected significant business revenue in only two months.”
Celso Roberto Teixeira, Quality Manager, MAPFRE

Results in two months

1%→40%

Retention rate on cancellation calls

BRL 1M

Revenue protected (about USD 200K)

Every call

Scored by AI with human review, up from a manual sample

Read the MAPFRE Story

Human + AI CX

One scorecard for every agent, human or AI.

Your AI agents are already talking to customers. SuccessKPI treats an AI agent conversation as just another interaction: it’s scored on the same form, to the same standard, in the same reports as your human agents. So you can finally answer the question that matters: who handles this intent better?

A contained call isn’t a resolved call. SuccessKPI measures outcomes with the CARES framework, including whether the customer came back within 72 hours with the same problem.

Explore Human + AI CX

C

Compliance

Stayed within scope and policy

A

Accuracy

Right answer, right action, right escalation

R

Resolution

A durable fix that passes the 72-hour test

E

Effort

How hard the customer had to work

S

Sentiment

How they felt across the journey

Smart Selections

Find the needle. Skip the haystack.

Across dozens of sites, several regions and thousands of calls a day, finding the conversations that matter most shouldn’t take an afternoon of filtering. With Smart Selections, supervisors ask in plain English and get the right interactions back in seconds, each with the AI’s reasoning.

AI Selections

Search your whole interaction history with natural language, or start from presets for compliance risk, customer frustration, first-call-resolution gaps, training gaps and escalations. Write custom prompts for your own programs.

Summarize Call

Skip the 30-minute listen-through. Get a contact summary, sentiment for agent and customer, interruptions and non-talk time, plus a draft evaluation with coaching recommendations compared against the agent’s own history.

Show me the latest calls with the highest compliance risk

Illustrative results. Conversation IDs and reasoning are examples.

AI surfaces the candidates and drafts the analysis. Your evaluators still read the reasoning, make the call and own the coaching conversation. Think of it as a second opinion your team can trust, question or overrule.

Smart Selections · Interaction view
Smart Selections interaction view with audio playback, call metrics, AI summary, conversation transcript and form evaluation status
Playback, call metrics, transcript search with keyword highlighting and evaluation status in one view.
Summarize Call · AI recommendation
AI call summary with evaluation recommendation and confidence, agent profile summary, metrics comparison and detailed reasoning
An evaluation recommendation with confidence, compared against the agent’s historical profile.

The complete QM workflow

From every call scored to every agent improving, in one platform.

Auto QM is the engine. The rest of the program is here too, so insights turn into coaching and coaching turns into results.

01

Build

Describe the form you need and AI Mode drafts the questions and categories in seconds. Refine by prompt or by hand.

02

Select

Route interactions in automatically with Playbooks and call hydration, or find them with Smart Selections.

03

Score

GenAI Scoring evaluates at scale. Evaluation Co-Pilot suggests answers and reasoning to human evaluators.

04

Calibrate

Keep humans and AI aligned with calibration forms, side-by-side reports and moderated disputes.

05

Coach

Launch coaching sessions from evaluations, schedule around the agent’s shift, and let agents track progress in My Space.

Where SuccessKPI pulls ahead.

Most quality tools were built as part of a phone system, a workforce suite or a speech analytics engine, and AI was added later. SuccessKPI was built to measure performance across every channel, every platform and now every kind of agent.

If you’re evaluating How they approach quality management The SuccessKPI advantage
GenesysCCaaS-native QM QM and AI agents built for the Genesys platform Independence. We score every interaction and provide third-party scoring of AI agents.
Amazon ConnectHyperscaler, native analytics Contact Lens analytics built for the Connect platform. One scorecard. Every platform, channel, and vendor in your stack.
CallMinerConversation analytics Speech and text analytics, with QM on the analytics engine. The full quality loop. Scoring, calibration, coaching, and action together.
Level AIAI-native auto-QA Auto-QA scored on its own AI models. Explainable scoring. Audit-ready results you can defend to a regulator.
AmplifAIPerformance enablement Reads QA data from other systems to drive coaching. The system of record. We capture and score quality, not read it.

Buyer's checklist

Six questions to ask any Auto QM vendor

Can I see why the AI gave each score?

Look for reasons, confidence and sources on every answer.

Does it score AI agents on the same form as humans?

If not, you’ll have two standards and no comparison.

Can it read system metrics, not just transcripts?

Hold time and transfers aren’t always said out loud.

Can I ground scoring in my own SOPs?

Generic “good service” isn’t your compliance standard.

Can I test a question before it goes live?

Tuning on real calls beats discovering drift in production.

Does the vendor also sell what it's scoring?

Independence matters when the results go to the board.

Bring us one queue. We’ll show you what your sample is missing.

Pick a high-volume queue and your current evaluation form. We’ll show you what Auto QM finds when every conversation is scored, human and AI alike.

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